Social Media Gold Package

The Social Media Gold package will drive awareness, calls, and foot traffic for local businesses that have a physical office or is location-specific. It focuses on sophisticated targeting, high-quality creatives, and turnkey social media service to propel results and provide ROI on the business.


• All-in-one social media package covering all social media activities for the business with specific activities for custom requirements of the business.
• Professional content management with blended unique and sourced content provided in a one-month calendar for review and approval at the start of each month.
• Total social media strategy covering all aspects of online branding and social media – branding guidelines, message tracks, persona, engagement strategy, content strategy, verticals, and escalation process.
• Customizable goals for Social Media – content, engagement, and posting tailored specifically for the goal selected.


• Traffic – generate traffic for your website
• Awareness – generate awareness for your brand or for specific parts of the brand
• Engagement – engage fans to interact with the page and develop brand loyalty/ambassadorship
• Customer Service – focus on providing customer service or taking in feedback from customers

Social Media Audit
Social Media Playbook
Six month goals and timelines
Buyer Persona
Communications Objective
Content Strategy and Content Verticals
Response Protocol/Escalation Process
Message Tracks for Each type of Comment
ailored audience for the page
Account Creation and Optimization
rofile Picture Creation and Cover Photo Creation
Monthly Content Planning
Content provided a week before actual posting
Content Creation
10 high quality graphics every month
2 Ads Created (graphics, text)
Monthly Social Media Paid Ad Campaign Management
2 Ads Created
Budget Recommendation (according to goals)
Client needs to provide budget
Follower Growth
Social Media Reporting
Monthly Social Media Report (Facebook/LinkedIn/Twitter) - One report for each platform
Social Media Snapshot (Overview)
Network Growth/Reach
Engagement Report
Content Report/Content Consumption

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